Henri Volans : "The phrase which keeps coming up in my mind about ebooks is evolution" . "I have absolute certainty that we have not reached anything close to the evolutionary ideal of the ebook… I find it absolutely inconceivable that the book can't evolve and change and grow."

In his role at Faber, Volans commissioned the iPad edition of The Waste Land, working with partner company Touch Press on the tablet version of T.S. Eliot's poem.

Volans picked out Thames & Hudson's Cyclepedia iPad app as another good example of book-app innovation during his speech at the event. "It seems a good example of an e-book that does justice to an art book," he said.