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1minute The New Portable MBA
Date: 2001-07-19 17:38:57

What's the programme of an MBA ?

What would I learn there ?


I'm currently reading "Le Nouveau MBA : Synthese des meilleurs cours des grandes Business Schools am?ricaines".

The original title is : "The New Portable MBA".


The table of contents gives you an overview of the things you learn...


PART 1. THE FOUNDATIONS OF MANAGEMENT.

I. What Is Business About?.

II. How to Think Like an Executive: The Art of Managing for the Long Run.

III. Managing People: The R Factor.

IV. Quantitative Tools: Numbers as the Fundamental Language of Business.

V. Managerial Economics: Guidelines for Choices and Decisions.



PART 2. THE FUNCTIONS OF A BUSINESS.

VI. Marketing Management: Providing Value to Customers.

VII.Information Technology: The Challenge of Strategic Transformation.

VIII. Human Resource Management: Competitive Advantage Through People.

IX. Operations Management: Productivity and Quality Performance.

X. Accounting and Management Decision Making.

XI. Financial Management: Optimizing the Value of the Firm.

XII. Strategic Management: The Challenge and the Opportunity.



PART 3 : MANAGING CHANGE.

XIII. Organizations for the Year 2000: The Transition from Hierarchy to Enterprise.

XIV. Leadership for the Year 2000.



The description of the book at amazon

Last edited on Friday, December 30, 2005 at 23:27:59 pm.

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